teacher.testforce.onlineMarketing Psychology Audit

Jobs to Be Done — Feature-First Hero Misses Outcome Framing

critical impact · Jobs to Be Done

Social Proof — No Named Testimonials or Case Studies

critical impact · Social Proof

Pricing Completely Absent — No Anchoring or Framing Possible

critical impact · Anchoring Effect

Authority Bias — No Verifiable Credentials or Expert Endorsements

high impact · Authority Bias

Peak-End Rule — Page Trails Off Without a Strong Closing CTA

high impact · Peak-End Rule

Opportunity Cost — No 'Cost of Inaction' Framing

medium impact · Opportunity Cost