thestarterset.comMarketing Psychology Audit

SaaS Landing Page

The Starter Set has a clear, relatable hero and solid JTBD framing, but anonymous testimonials, absent pricing, and weak social proof signals leave significant conversion value on the table.

Overall Score

8

Strengths found

13

Gaps identified

4

Experiments proposed

6

Categories analyzed

Pages analyzed

Principle Scorecard

Top Findings

Categories

Growth Experiments

4 growth experiments included

6 high-impact issues dragging down conversions.
4 growth experiments ready to boost your results.

Unlock all 13 suggested fixes with step-by-step implementation and before/after copy rewrites.

Most users audit their top 3 pages — homepage, pricing, and signup.

Report for thestarterset.comEngine v3.0Analyzed Feb 19, 2026
thestarterset.com Marketing Psychology Audit — 36/100 | Roamp