Behavioral Psychology

Your Page Is Losing Conversions. See Exactly Where.

A purpose-built behavioral analysis engine tuned to detect the psychology gaps that generic AI and CRO tools miss. 70+ models from Kahneman, Cialdini, and Fogg — scored systematically.

Instant report. No credit card required. No code to install.

stripe.com screenshot

stripe.com

SaaS Landing Page

72/100
Persuasion
Trust
Cognitive Load
Motivation
UX Psychology
Modern Lens

Stripe's homepage is a masterclass in infrastructure-brand storytelling with exceptional social proof and data visualization, but its feature-dense approach buries the outcome-first messaging that would accelerate conversion for newer prospects.

highJobs to Be Done — Feature-First Hero Headline
highPeak-End Rule — Weak Page Ending
highBJ Fogg Model — 'Explore Payments' Is Ambiguous First Step
linear.app screenshot

linear.app

SaaS Landing Page

62/100
Persuasion
Trust
Cognitive Load
Motivation
UX Psychology
Modern Lens

Linear's homepage is a masterclass in design craft and developer-audience alignment, but its product-first hero and absent quantified social proof leave significant conversion psychology on the table.

criticalJobs to Be Done — Hero States What It IS, Not What It DOES
criticalSocial Proof — No Quantified Customer Metrics
highInversion — No Objection Handling Visible
shopify.com screenshot

shopify.com

Homepage (Corporate/Brand)

62/100
Persuasion
Trust
Cognitive Load
Motivation
UX Psychology
Modern Lens

Shopify's homepage delivers strong aspirational messaging and social proof through real brand stories, but misses critical trust signals above the fold and relies on vague hero copy that prioritizes inspiration over concrete outcomes.

criticalJobs to Be Done — Aspirational Hero Misses Outcome Framing
highInversion — No Objection Handling Above the Fold
highStatus-Quo Bias — No Switching Safety Signals

70+ named models

Kahneman, Cialdini, Ariely, Fogg — peer-reviewed behavioral frameworks, not generic heuristics.

Weighted scoring

Page-type calibration adjusts model weights for SaaS, e-commerce, pricing, and signup pages.

Actionable playbook

Each gap names the exact model, explains why it matters, and gives you specific rewrites.

Modern lens

AI-slop detection, generational awareness, and dark pattern identification beyond classic CRO.

Generic CRO Tool

“Improve your headlines”

Surface-level suggestions that any marketer already knows. No psychology models, no research backing, no page-type context.

Roamp Audit

“Your hero triggers Cognitive Overload”

Names the exact model (Miller’s Law), explains why 9 competing elements exceed working memory, and gives you a specific rewrite with before/after.

How it works

From URL to action plan in minutes

Paste your URL

Enter any page. Signup required but no code to install.

We capture your page

Full-page screenshots in a real browser, exactly as your visitors see it.

Behavioral engine scores it

Our engine evaluates your page against 70+ psychology models across 6 research-backed categories.

Get your playbook

Specific gaps with named models, fix steps, before/after rewrites, and experiments to run.

Not another AI heuristic tool

Roamp isn't a chatbot wrapper. It's a purpose-built engine with 70+ named models, weighted by page type, with specific fix steps — not generic advice.

Complements your existing stack

Roamp doesn't replace Hotjar, VWO, or your CRO team. It gives them a research-backed starting point so they test the right things first.

First audit free, no card required

See exactly what Roamp finds before you decide. No trial timer, no feature gate on the first audit.

Pricing

Simple, transparent pricing

Used to audit Stripe, Linear, Vercel, and more.

Free

$0

1 audit — summary, scorecard, and gap teasers visible.

Single Audit

$99

per page

  • 70+ psychology model analysis
  • Strengths with real evidence
  • Every gap with detailed fixes
  • Before/after copy rewrites
  • Growth experiments
Best value

5-Audit Bundle

$495$299

$59.80 per page · Save 40%

  • 70+ psychology model analysis
  • Strengths with real evidence
  • Every gap with detailed fixes
  • Before/after copy rewrites
  • Growth experiments
  • Audit up to 5 different pages

We audited the best — and found gaps

Stripe scored 62. Linear scored 58. Vercel scored 55. Nobody’s perfect.

“As a marketing manager, my job was simple: increase landing page conversions for paid traffic. Real improvements came only when I started analyzing user psychology. Roamp is the audit I wish I had — a ruthless first pass that exposes psychological gaps before you waste budget on ads.”

— Daniil, roamp.it founder

72

behavioral models

6

psychology categories

0–5

weighted scoring per model

6

curated audit examples

Roamp isn’t a replacement for user testing. It’s a fast, research-backed first pass — the behavioral audit you run before you invest in qualitative research, A/B tests, or a CRO agency. Think of it as triage for your conversion funnel.

Every day without data is another day of guessing.

Find your #1 conversion leak.

No code to install.

Roamp — Behavioral Psychology Audit for Your Website