info.liantis.beMarketing Psychology Audit

Jobs to Be Done — Feature-First Hero, Not Outcome-First

critical impact · Jobs to Be Done

Social Proof — Generic Avatars, No Named Testimonials

high impact · Social Proof

Opportunity Cost — No Cost-of-Inaction Framing

medium impact · Opportunity Cost

Confirmation Bias — Missing Problem Validation

medium impact · Confirmation Bias

Authority Bias — No Verifiable Credentials for Liantis

medium impact · Authority Bias

Reciprocity — Gated Value, No Ungated Preview

medium impact · Reciprocity